Broadway street in North Baton Rouge will be blocked off Saturday, Aug. 1, 10am – 2pm for neighborhood residents to come out and play as part of a new program hosted by Pennington Biomedical Center and ExxonMobil.
Here’s how it works: neighborhoods come together to close off a street or a section of a street on a regular basis to allow children to get outside and play in spaces where they may not normally be able to play, said Pennington officials.
This program affords children and families in a local neighborhood increased space to play outside and engage in physical activity.
“That’s why researchers at Pennington Biomedical Research Center are working to re-imagine the neighborhood street as a playground of sorts to benefit area children and increase their options for physical activity.”
Pennington Biomedical’s Dr. Stephanie Broyles and Dr. Robert L. Newton Jr. study community health and helped bring the Play Streets concept to Baton Rouge. “Efforts like this one are really critical in ensuring the health of our city’s children, considering that one in two of Louisiana’s children is currently overweight or obese,” said Dr. Broyles.
“Playing outside is a fantastic opportunity to get away from the television, phones and other screens that can consume our time. Play Streets incorporates physical activity into life so that children are having fun while they exercise,” added Dr. Newton.
Modeled after successful programs in cities such as New York and Chicago, Pennington Biomedical is leading the local effort in partnership with the ExxonMobil Foundation and the BREC Foundation. Enthusiastic support from area leaders such as Baton Rouge District 5 City Council Member Ronnie Edwards also helps to make these events possible.
“Coming together with other impactful community partners and neighbors to bring this innovative program to North Baton Rouge is just one example of how collectively we can make a difference. Our neighbors have embraced the Play Streets model, and ExxonMobil is glad to sponsor this pilot program, which we hope will find great success,” said Stephanie Cargile, spokesperson for ExxonMobil.
“The opportunity to study new ways to encourage individuals to become more active is a way to create change in this segment of the quality of life in our community. The BREC Foundation, through its “Charting A New Course” campaign, is happy to support this initiative,” said BREC executive director Carl Stages.
“The pilot program event in Brookstown is collaborative and it has been designed by their community members to fit their unique needs and resources,” Broyles said. “Programs like this have the potential to transform communities into healthier places for children to grow up, which is what Play Streets is all about.”
(Photos provided by Pennington Biomedical Center)